The Company - Design and Production 1

Design without compromise.

ETA BETA's prime goal is to create, engineer and develop thrilling alloy wheels which pushes the bounties in technical advancement and constructional innovation.

During the design and development stages (when our ideas are transmitted from pen to a blank piece of paper) the intent is clear, quality and style without compromise. The numerous prototypes and the many hours in the development stage are all to achieve the perfect alloy wheel, which our global customers have come to love and appreciate.

>> All our wheels undergo 3D recreation using Auto-cad for super-fine detailing and product rendering.

>> Casts are made, which are used as a setting platform

>> Several developments are made to the overall weight and structure of the wheels, making sure they are as lightweight as possible, but without compromising on strength.

>> Our pre-production alloy wheels are put through numerous test to ensure design safety, load ratings and making sure they meet strict test.

>> Once the design and safety have been approved, the wheels are ready to continue into mainstream production

This painstaking process can take an extensive length of time, but the end results are worth it.